In order to get a complete and accurate view of the traffic to your site the Alexa Certify Code needs to be on all of the pages of your site. If the code is not on at least 60% of your site's pages, we will display a warning and your site's metrics will not be Certified.
After you add the code, we will scan your site to make sure the code is on all of the pages. This scan may take up to 1 day to run.
If you are still seeing the ‘pending certification’ message after waiting 24 hours, please submit a help ticket.
Note: If the certify code is not on a page, that page will not be counted in your directly measured data.