To view historical traffic graphs*, go to the Site Overview page for a site and click on the "View all site comparisons" link in the Competitive Analysis section.
These graphs are interactive: you can click the tab of the metric you are interested in and even zoom in on the data.
Historical data is available in Site Comparisons for the following metrics:
- Traffic Rank
- Reach %
- Pageviews %
- Time on Site
- Bounce %
Additionally, you can compare up to 10 sites with the Site Comparisons feature.
In general, historical data is only available for sites with a global rank of < 100,000.
Note: The Site Comparisons feature is available for anyone with an Alexa account, however people without an Alexa Pro plan can only view the Global Rank history graph.
*Site Comparisons displays historical data for the past 6 months by default. Additional date ranges are available with our Alexa Pro Insight, Advanced, and Agency plans.